Marketing on Goodreads

I am sure most writers, readers, and authors alike are aware of the Goodreads universe. An endless summer reading list is just waiting to be created. But, do you know how to properly use your account as an author, especially to market yourself? 

Goodreads is a perfect platform for authors to engage with readers and fans, and here is how you can make the most of it!

Make sure you are on the Goodreads Author Program.

This will allow you to gain access to special marketing tools to promote your books and interact with readers. Read more about this program here

Customize your bio.

Your bio is the first thing a reader sees when going to your page. It is your job to make sure you put the best information out there. Make sure your profile picture is clear, give a good description of yourself, and attach your other socials so they can follow you! Goodreads gives some of their own very helpful tips here.

Share your love of reading.

Don’t forget this website was created so people could share their love for reading, so make sure you do the same! Write your own reviews and add books to your “Want to Read” list. You can also shelve books that have inspired your own writing, or you can customize your own shelves.

Create Kindle notes and Highlights.

Goodreads has a special opportunity to allow annotators to provide thoughts and insights on books. This is a great way for authors to engage deeper with their readers and let them in on why you chose a specific word, or go deeper into what a character is thinking. The opportunities are endless, and everyone loves an exact background story. https://f.gr-assets.com/misc/1564523884-1564523884_goodreads_misc.pdf

Turn on the “Ask the Author” feature.

 Allowing readers to ask questions specifically to the author is great for engagement. The questions will not be visible until the author answers. However, by posting a few standard questions allows readers to see them when they reach your page. Learn more about this feature here. 

Goodreads is a great platform for authors to connect to a specific community of readers. Don’t forget the power of communication!

Publishing Trends of 2020

It is best to tackle the future with some indication of what is most likely to be on trend. While no one can truly predict the future here is some of the industry’s best interpretation of what 2020 will bring!

  1. Audiobooks will continue to gain popularity, and more indie authors will seek to have their work converted to this format.
  2. Running ads will be a requirement
    1. Getting your books in front of readers for free will be more difficult. Now is the time to get internet savvy and use paid advertising!
  3. The ebook market will grow even more in 2020.
    1. As more young readers enter the market ebooks will increase.
  4. Email lists will increase in value.
    1. Your emailing list is a valuable marketing tool. Remember readers who are giving you their email are opting in, they want you to email them!

These are just a few publishing trends that we might see in 2020, but there are definitely more! A big takeaway is the push toward alternatives to paperbacks, with the focus on audiobooks and ebooks, as well as upping the ante on marketing!

Have a great 2020!  

A Ceremonial Club

What is so incredibly special about the weapon we are talking about this week is…it’s still in use! Maybe not for battle, but for ceremonial purposes and the pictures found online are of these traditions! Carry on…


rungu.jpg

Rungu

  • This weapon originated in East Africa. It was used in battle and in hunting originally.
  • It also serves as a ceremonial tool for male warriors of the Maasai culture. The ceremonial rungu are decorated in beads sewn in by the local women.
  • It’s similar in shape to a club, mixed a bit with a baton. The end of the club was typically a heavy knob or a heavy ball.

The Iron Claw

Zhua.jpg

Zhua

  • Zhua literally translates to claw. And this weapon represents that entirely. It is an iron claw attached to a 6 ft. pole. Sometimes it bears a weight at the bottom to be used as a bludgeon.
  • Some of the better reasons to use a zhua in battle is to disarm someone of their shield or grabbing riders off their horses.
  • This is an ancient Chinese weapon and was a known weapon of Sun Tzu, a warrior and general.

Mother of the Mountain

madremonte.jpg

Madremonte Columbia

Forest mother that protects flora and fauna from mankind.

  • The mother of the mountain has been described as an elegant woman who wears moss and leaves with a green hat to conceal her face.
  • You’ll find her living in the jungle and whenever she bathes in a river, her presence will cause flooding and heavy storms.
  • Her motive lies within protection. She will haunt those who steal land and casts plagues on those who fall under that realm.
  • She also dislikes unfaithful spouses, vagabonds, and other types of problem makers. When these people walk through her forest, they’ll encounter numerous obstacles to wear them down and force them to sleep for many hours on end.
  • She’s also compared to that of Mother Nature.

Downsizing Your Writing

Inspired solely on the act of decluttering a home, we’re talking about a part of editing some people dread: downsizing the finished product.

hoarding.gif

There is a such thing as writing too much. Spending an excessive amount of your time world-building all at once, having long conversations between characters to reveal information, or describing your characters in great physical detail and not focusing on the plot. These are examples! There can be all kinds of details you may be able to omit!

If you find yourself growing insecure or anxious about your ability to write effectively for an audience, you may want to begin the downsizing process.

Those moments too large (or too long)…revisit them. Break it down and see what can be taken out. What’s important to your writing is showing your reader what’s going on around your character or how your character(s) perceive the world – not telling your reader. They won’t feel it.

Small details may be important to hold onto so save them in a note on the side. They might be able to be woven into the narrative in a flowing manner.

Try to set a time frame in which you’ll work on this form of editing. And if you have to – do it more than once. You’ll realize how a whole paragraph may only needed to be one sentence.

Seven Heads

uchchaihshravas.jpg

Uchchaihshravas India

“Seven-headed flying horse that became king of horses.”

Basic Facts:

  • The uchchaihshravas is the steed of the God King. But also the horse of the King of Demons.
  • The horse is described to be snow white, probably attributed to the creation of the horse. It came to life during the churning of the milk ocean, also called Samudra manthan.
  • Wonder what the name of the horse means? Long ears or neighing aloud. This is a pretty straight forward description of what horses embody.
  • Before becoming the King of horses, the uchchaihshravas was deemed the best of horses and a prototype by his master, Indra.
  • When born, there were other treasures who came from the churning of the milk ocean. The king of horses was not lonely!

Sea Spirit & Alcohol

Welcome back to The Write Nook and HRM’s place to splurge on random information!

With a new year comes new formats and new topics. As always, we’re excited to share our list of recent publications (in the audio department) and talk about whatever aspiring writers and published authors are dying to know. Or we’re ready to sit down with a cup of coffee and talk writing. Whatever the case may be, we’re excited to share this new year with you!

Even though we’ll be diving into new things, don’t think we’re going to abandon our weekly mythology lesson. This week is our last week in Japan (metaphorically…not physically!) So, keep reading if you’re interested in spirits who like to drink!


 

shojo.jpg

Shōjō | Japan

“Red-faced sea spirit with a fondness for alcohol.”

Basic Facts:

  • Shōjō is also used to refer to someone who likes alcohol.
  • There is a Noh mask for the shōjō. Noh is a well-known form of classical Japanese musical drama. The performers use masks, costumes, and props to tell the story at hand through dance.
  • A shōjō is also a term for an orangutan!
  • There are legends surrounding the shōjō drinking the beer brewed in breweries. Watch your beer, friends!
  • They’re described to look like apes (hairy, too!) And with bright red hair and blushing faces. They wear clothes made from seaweed – and no surprise, you’ll usually find them by coasts, islands, and shallow waters.

(Almost) Ending the Year On Some Trendy Business

We know, we know…it’s not our last post of the year, but it’s close to it! We figured it would be good for anyone looking into getting published to get the heads up: the results are in, publishing trends are here.

Before we get started though, we want to direct you to the source in which the general info comes from. Opinions and advice are ours! But check out this blog/publishing service.

Let’s get right into it!

going up.gif

  1. First and foremost, is the decline in reading going to push writers away from publishing their work?

    We vote a big fat NO. Reason being, we see the decline in reading as a way to push writers to treat their work with care (and to get into e-Pubbing, but we’ll discuss in a second.) Getting all the pre-publication shenanigans out of the way is something so many people don’t truly pay attention to – so maybe, it’s time we give our precious work some TLC and hire a few people to take a look at what we’ve got.

  2. Print books remain #1. What does this mean for you?

    While everyone (or maybe it was just me) believes that eBooks are the only way to read now, we come here to confirm: this is not true. Print books remain the champion of reading (even if less people do the act of reading.) Now, before you comment and say, “getting my book printed will cost so much money” or “I can’t seal the deal with PRH or Tor or any of those big publishers!” Don’t forget about print-on-demand: the most efficient way for a self-published author to get their book in physical format! So you can still make your way into the print market without a major publishing deal (sorry, big guys.)

  3. Audiobooks are still on the rise!

    We love audiobooks here at HRM. We talk about them enough to say we’re not surprised they’ll continue to rise come the new year.
  4. We’ve talked about it once, we’ll talk about it again: hybrid/collaborative publishing is important and will continue to rise in popularity in 2019. Why should it be important to you?

    Hybrid publishing and collaborative publishing are important mediums to self-published authors (or writers looking into self-publishing.) We want the quality of a major publisher (you know, the big tough editors and the fantastic printing jobs) but since deals from them are far and few between, we need an alternative. An alternative where we have creative flexibility and control over the work in question. These mediums are just that. They provide the quality care to your work as well as giving you the power over it – with consideration, of course. Major publishing houses ensure a bigger paycheck, but why not get your foot in the door to start?

  5. Marketing is your best friend.

    We talk about marketing a lot on this blog. It’s an important part of being a writer/author who wants exposure. If you’re interested in keeping up with a variety of marketing tactics, just use the search bar for this blog and we guarantee you’ll come across something.

 

Happy Holidays, everybody!

Simplicity & Books

Keeping up with book trends and sales? Don’t worry. We are too. There will always be highs and lows, one extreme to another. This isn’t really a trend but just a little something we noticed in the office. Everything is so simple.

so simple.gif

Sure, writing the book isn’t simple…getting the book to be noticed by an editor/publisher isn’t simple…the process of production isn’t simple…but when the final product of the book is in the author’s hands or a trusty reader’s yearning finger tips…do they just look at the cover and think, it’s so simple? We’re referring to the cover art itself. And because we came across a list of books in which the title said, “Most Beautiful…”, we thought it was about time we sit down and chat about cover art. Again.

Calling something beautiful is subjective to the writer of the article. Some of the titles on this list have been hyped up and plastered all over the internet, they were bound to become bestsellers. But there was one common thing among the covers we needed to stress. They’re so simple. There’s nothing wrong with simplicity but the simplicity of these books has helped bump up sales revenue. Many fiction titles are beginning to look…uniform. Once again…there’s nothing wrong with it. It’s getting money in someone’s pocket, regardless.

We’re not here to dictate what you should do with your book. But if you find yourself in need of change and you could envision a bit of abstract art or an object as the cover of your book, then maybe it’s time you send out a few emails to the cover designers out in the world. You may appeal to a new crowd looking for the simple covers that get them wondering what the heck the cover is trying to tell them.

Thank goodness we live in a digital age where all we have to do is delete and upload a new image.